Welcome to Diversify Outdoors, a coalition of digital influencers, affinity groups, and allies promoting diversity in outdoor recreation and conservation.
4 years + 126K
Our Goal
At heart, we’re storytellers, tapping into the American tradition of building community around stewardship and enjoyment of green spaces. If you spend time outdoors then you know just how important it is to protect and safeguard our public lands. Yet people of color and other historically marginalized communities have long been underrepresented in the outdoors industry and its advertising campaigns, despite our undeniable purchasing power.
Our goal is to disrupt traditional narratives of who is active in the outdoors in favor of more inclusive, richer snapshots of outdoor recreation in the United States. Let’s tell the entire story. Let's celebrate all the colors, genders, body types, and communities enjoying the outdoors. All are welcome in our movement; check out our page on Allyship to see how you can get involved. Donate to coalition member organizations, post an internship, or even write your favorite brands to ask them to diversify their brand ambassadors and marketing efforts.
Get Connected
Whether you’re new to the outdoors or an experienced athlete looking to connect, the Diversify Outdoors coalition can help you find an organization that meets your interests. Coalition members organize film festivals, climbing festivals, skydiving events, speaking engagements, hiking meetups, conferences and more in YOUR AREA!
Get connected, get involved and find ways to give back.
As of 2023, Diversify Outdoors is cutting back our services.